Friday, September 9, 2011

Range Rover Evoque launched at Tate Liverpool

The first Range Rover Evoques were today rolling out of Jaguar Land Rover’s Halewood plant.

Customers on the waiting list for the award winning 4X4s celebrated their purchase at a launch in Tate Liverpool last night.

The first of the vehicles will be delivered to dealerships across Britain in the next few days.

This will be followed by overseas shipments.

Land Rover management today revealed 120 Evoques had been bought in Liverpool alone.

Enough orders have been put in worldwide to keep the Halewood factory busy until March.

Gareth Williams, managing director of car dealerships Hatfields Land Rover, told buyers at the launch:
“There is a massive worldwide demand for these cars, but we will do our very best to ensure you get the cars as soon as you can.“

It is a great bit of kit, it’s fabulous. I know you will all enjoy it.”

Managing director of Land Rover, Colin Green, said: “It is great to be in Tate Liverpool, it is wonderful to be in a place that is here for great art and design.

“It is the perfect setting for the Evoque, which is an outstandingly stylish vehicle.

“It is also great to be in Liverpool, the symbolic nature of Liverpool is strong.

“We have been here the last five or six weeks with the world’s press– China, Japan, the USA– and we have had so much tremendous support from the city.

“This is where the Evoque is made, we are tremendously proud of that.

“The factory is outstanding.”

The Halewood factory is building up its production to get as many vehicles made as possible to meet demand, and is close to full capacity.

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