Monday, November 28, 2011

Jaguar Land Rover wins two awards at 2011 Middle East Motor Awards

Luxury automotive manufacturer Jaguar Land Rover MENAP has once again showcased its brand strength and product leadership within the region by winning two of the most important and prestigious auto awards at the Middle East Motor Awards, held at Expo Centre Sharjah, UAE in early November.



The MEMA for the 'Best Luxury SUV' was awarded to Range Rover for the second year in a row, beating off fierce competition with the Porsche Cayenne and BMW X5. Jaguar scooped the award for the XJ in the 'Best Luxury Car' category, competing with the Audi A8 and Mercedes S class.

Official Patron of the MEMAs, Mr. Mohammad Ben Sulayem, presented the award to Jean Atik, Marketing Manager, Land Rover MENAP, who commented, "We are very proud to have received this award for the flagship and most luxurious SUV on our fleet, which is recognized by such an esteemed body as the Middle East Motor Awards. This award demonstrates our brand appreciation across the region and our efforts in building the ultimate vehicle that combines the ultimate in off-road capability with unparalleled luxury."

The Range Rover's 5.0-litre, 510bhp supercharged and 375bhp naturally aspirated LR-V8s deliver supreme performance and economy. Equipped with the latest direct fuel injection systems, these lightweight engines combine benchmark efficiency with outstanding levels of power and torque delivered from low down the rev range. 0-100kph is reached in the naturally aspirated car in just 7.6 seconds while for those who want the last word in performance, the supercharged V8 will rush to 100kph in a mere 6.2 seconds.



Justin Weaving, Sales Director, Jaguar MENAP, who received the award for the Jaguar XJ in the 'Best Luxury Car' category said, "This award for our flagship Jaguar XJ proves our commitment not only to design, innovation, and performance but also to the region, where the vehicle has received widespread appreciation and prestigious awards. The redesigned Jaguar XJ has already won over 20 international awards and generated rave reviews, and we are extremely honored to have been recognized by the MEMA in the luxury car segment."

The Jaguar XJ is truly a product of the 21st century and is the clearest indication yet of the singular sense of purpose behind Design Director Ian Callum's vision for the future of Jaguar. The XJ benefits from the most advanced, powerful and efficient Jaguar powertrains ever. Powered by the 5.0-litre naturally aspirated V8 and 5.0-litre supercharged V8, the Jaguar XJ comprises of 470 and 510 horsepower versions of the supercharged engine.

Source: Zawya

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